SmallBizGenius Analysis

Buildabear, a retailer specializing in customizable stuffed animals, faces significant criticism regarding its online order fulfillment and customer service. While some customers cherish the in-store experience, online shoppers report issues with undelivered orders, incorrect items, and unresponsive support.

Category Breakdown

Scores based on analysis of 210 recent reviews

Customer Service Issues

2.0/10

Many reviewers express frustration with Buildabear's customer service, citing unhelpful or unresponsive agents, long wait times, and difficulty resolving issues. Some customers reported issues with order cancellations and refunds, while others were unable to get assistance with missing or incorrect items, leading to a negative perception of the company's support system.

45 reviews mention this

Online Order Problems

2.5/10

A significant number of reviewers report issues with online orders, including delayed or undelivered items, incorrect products, and lack of communication. Customers also mention problems with the website, such as items appearing in stock when they are not and difficulties with the checkout process, contributing to a frustrating online shopping experience.

40 reviews mention this

In-Store Experience

8.5/10

Some reviewers praise the in-store experience at Buildabear, highlighting the fun and engaging atmosphere for children and the helpfulness of the staff. These customers appreciate the ability to personalize their stuffed animals and create lasting memories, contrasting sharply with the negative experiences reported by online shoppers.

15 reviews mention this

Product Quality

7.0/10

While some reviewers are satisfied with the quality of Buildabear's products, others report receiving damaged or incomplete items. These customers express disappointment with the condition of their purchases, especially when ordering online, and feel that the quality does not justify the high price.

10 reviews mention this

Voucher and Promotion Issues

3.0/10

Several reviewers report issues with Buildabear's vouchers and promotions, including refusal to honor valid vouchers and misleading advertising. Customers express frustration when stores do not accept vouchers or when advertised promotions are not available, leading to a sense of being scammed or misled.

8 reviews mention this

Aggressive Sales Tactics

4.0/10

Some reviewers complain about aggressive sales tactics in-store, with staff continuously pushing optional extras and signing customers up for mailing lists without consent. These customers feel pressured to spend more money than intended and are turned off by the lack of transparency regarding pricing and promotions.

5 reviews mention this

Pros & Cons

What Customers Love

Positive in-store experience for children Mentioned 10x
"My daughter has been several times over the years and each time she has really enjoyed it and she still has all her teddy's that she has made there. Great for making those memories with your kids."
Helpful and kind staff in some locations Mentioned 6x
"We came to get my little one’s first birthday bear and she was so kind towards him. Gave us a lovely experience! Thank you Kirsty for your kindness :)"
Fast shipping for some orders Mentioned 3x
"I have nothing but good things to say about Build a Bear. They filled order & shipped it out with short notice. It arrived on time and my daughter couldn't be happier!"

Common Complaints

Poor customer service and unhelpful agents Mentioned 40x
"Absolutely terrible customer service and online system. Booked a party online no confirmation no gift card as advised £20 taken from my account. Trying to get hold of someone for 5 day been told im ly...See more"
Frequent issues with online order fulfillment (delayed, undelivered, or incorrect items) Mentioned 35x
"I ordered a Sonic the hedgehog build a bear, with sounds, shoes and the ring. The whole special package. Only available online. Granted I did order it in the end of September for my autistic son who l...See more"
Website issues and technical glitches Mentioned 10x
"Where to begin? Problems on the website: - Items that appear to be in stock but are not - Items that cannot be shipped together, forcing you to pay for shipping twice. - Problem with the bon..."
Refusal to honor vouchers and advertised promotions Mentioned 8x
"Refuse to honour their own gift vouchers! My 3 kids under 10 attended with their Xmas present vouchers to build bears, only to be told by staff that 1 of the vouchers was a “web only voucher” that was..."
Aggressive sales tactics and unwanted marketing emails Mentioned 5x
"Went for the first time with my 3 year old. From start to finish, the optional extras were continuously pushed on us... Not okay and I am not spending another penny there out of principle."

Common Questions About Buildabear

Answers derived from customer review patterns

Is Buildabear legit and trustworthy?

Buildabear is a legitimate company, but many customers report significant issues with their online orders and customer service. While the in-store experience is generally positive, online shoppers frequently encounter problems such as delayed or undelivered items, incorrect products, and difficulty resolving issues with customer support. The numerous complaints about order fulfillment and customer service raise concerns about the reliability of Buildabear's online operations, particularly during peak seasons or promotional events. Customers should exercise caution when placing online orders and be prepared for potential delays or complications.

Based on 45 reviews

Does Buildabear have good customer service?

Based on the reviews, Buildabear's customer service is a major point of concern for many customers. A significant number of reviewers report negative experiences with customer service agents, citing unhelpfulness, long wait times, and difficulty resolving issues. Customers have reported issues with order cancellations, refunds, and missing or incorrect items, with customer service often failing to provide satisfactory solutions. While some reviewers mention positive interactions with in-store staff, the overall sentiment towards Buildabear's customer service is overwhelmingly negative.

Based on 40 reviews

Is Buildabear worth it for small business?

Given the prevalent issues with online order fulfillment and customer service, Buildabear may not be a reliable choice for small businesses seeking to purchase gifts or promotional items in bulk. The risk of delayed or incorrect orders, coupled with the potential for frustrating customer service interactions, could negatively impact a small business's reputation and operations. While the in-store experience may be suitable for individual purchases, the online ordering process appears to be too inconsistent and problematic for small business needs. Small businesses should consider alternative suppliers with more reliable online ordering and customer service processes.

Based on 30 reviews

What is Buildabear's return policy like?

Buildabear's website states a 90 day return policy for in-store purchases, but online returns appear to be more complicated. Some reviewers mention difficulty returning or exchanging items purchased online, particularly when dealing with customer service. Customers have reported being required to pay for return shipping or being denied returns altogether, even for damaged or incorrect items. The inconsistent application of the return policy and the challenges associated with online returns make it essential for customers to carefully review the terms and conditions before making a purchase.

Based on 5 reviews